
A Creative Pause to Build a Narrative Strategy: Global Alliance for Incinerator Alternatives (GAIA)
This grant
will enable GAIA to take a pause from the fast pace of its everyday work
to
develop a clear narrative
strategy on the intersection between climate change, waste disposal, and
economic resilience. While the materials economy is
responsible for up to 44% of global greenhouse gas emissions with its
cycle of
extraction, production, consumption and waste, the climate change debate
typically doesn't highlight these intersections. During the "pause",
GAIA will convene frontline community leaders and environmental
policy advocates, together
with a communications consultant, to build a messaging
strategy for these issues from a holistic approach that sparks change.
They then will use this framework to develop skill-shares, organizing
tools, and new
media tools to bring a solutions-based analysis of waste into the
national U.S. climate debate.